MuniWireless launches Latin America business development, advisory services

MuniWireless has launched its Latin America business development and advisory service for companies, especially in the wireless space, that want to expand their business in Latin America. MuniWireless founder, Esme Vos, is currently based in Santiago, Chile and has developed a valuable network of contacts in key industries in Chile, as well as contacts in Argentina and Brazil.

Contact us at to find out more about our services.

What we can do

(1) Introduce you to the right partners and potential customers in the following industries:

  • Technology
    • Telecommunications (mobile and fixed line operators)
    • Software and hardware systems integration
    • Wired and wireless ISPs
    • Internet and E-commerce
    • Disaster recovery services (Chile is an earthquake-prone country)
  • Solar energy, hydroelectric and wind energy
  • Smart Grid: energy companies upgrading infrastructure, integrators, hardware and software vendors addressing the exploding energy needs of Latin America
  • Retail: large department stores and supermarket chains
  • Banking and private equity
  • Mining companies

(2) Market research in Latin America: we can scope the market for you, focus on particular countries and sectors, and help you determine your go-to-market strategy.

(3) Assist you in establishing your operations in Chile, Brazil, Argentina and Peru: finding and renting office space, creating a legal structure for your operations, human resources, tax planning.

(4) Help you negotiate with partners and customers in Chile, Brazil, Peru, Argentina and other countries.

Why launch your Latin America business from Chile?

Many companies think first of Brazil when they consider expanding into Latin America. Although Brazil is indeed the largest market in Latin America, the Spanish-speaking market is even larger. Brazil is also a big country that requires massive amounts of investment to get started.

Here’s why you should consider using Chile as your base of operations in Latin America, especially if you are just starting to enter this market.

  • Stable political and economic climate, lowest country risk in Latin America.
  • Excellent infrastructure: good roads, extensive mobile phone networks with outstanding coverage across the country, high-speed broadband, reliable electricity and high quality water service.
  • High annual growth rate of 5.5 percent and the most competitive economy in Latin America (source: World Economic Forum).
  • Low level of corruption: Chile is the least corrupt country in Latin America. In 2010, it came in 21st out of 178 countries (ahead of the US, Belgium and France) in Transparency International’s Corruption Perception Index.
  • Large middle class and significant early adopter market for new technology (it’s amazing how many people in Chile have iPhones and iPads).
  • Excellent universities: easy to find good engineers, programmers, managers and other highly trained professionals who can help you grow your business in Chile and other Latin American countries.
  • Low crime rate, safe environment: kidnapping is rare and Santiago is safe for walking even at night.
  • High standard of living: Santiago is a beautiful, clean and modern city surrounded on the eastern side by the towering peaks of the Andes mountain range. Chile has a varied and stunning topography of deserts, lakes, coastal areas, mountains and volcanoes, and a highly regarded wine industry with vineyards scattered across the country. High-end shopping malls, private schools, a building boom in commercial office towers and houses, a lively restaurant and bar scene all speak to the amazing wealth that is being created and enjoyed in Chile.

Where are the big opportunities in Latin America?

Smart Grid

Northeast Group, a consulting company, released on 21 June 2011, its South America Smart Grid Market Forecast (2011-2020) which projects that the smart meter market alone will reach 104.5 million meters and $25.1 billion by 2020. Other smart grid technologies – including distribution automation – will also grow quickly in the region. Brazil will be first to begin large-scale deployments. Chile and Argentina will be next to follow, with other countries set to launch deployments in the latter half of the decade.

“South America’s potential for smart grid is often overlooked. In the US and Europe where large-scale deployments are well underway, smart grid benefits center on demand reductions, savings in meter reading costs and reliability improvements. In the emerging market context, the benefit case often rests on electricity theft reduction, social and economic development benefits and other region-specific drivers,” according to Northeast Group, LLC.

“The South America region exhibits several market conditions attractive for smart grid development compared with other emerging market regions such as Asia. These include per capita energy consumption and non-technical loss (theft) rates higher than Asia, as well as enormous potential for distributed generation. All are key drivers of smart grid, yet South America has lagged behind other emerging markets. This is about to change as governments in the region begin to take action in developing regulatory frameworks to encourage smart grid,” according to Northeast Group, LLC.

I will add that Chile has a huge energy problemIt needs to double its electricity capacity generation in the next decade to keep up with demand from consumers and industry. But Chile does not have oil or natural gas resources. It has had to import gas from Argentina, but Argentina began reneging on its contract to sell gas to Chile a few years ago. Nuclear energy has become a dead issue in Chile after the Japan earthquake this year because Chile is just as earthquake prone as Japan. Recently, a plan to build five dams and hydroelectric plants in Patagonia, southern Chile (a project calledHidroAysen) was approved by the government but it is very unpopular among most Chileans and has sparked riots and demonstrations across the country. The HidroAysen dam would ruin an unspoiled area of glaciers, rivers and lakes. Environmental groups, as well as Chileans who are proud of Patagonia’s natural beauty, have succeeded in blocking the project (so far). That means electricity generating companies in Chile will need to do much more to manage energy consumption by efficiently tracking energy use, installing smart meters in buildings and homes, and more. In addition, Chile has to encourage alternative energy sources such as solar and wind.

There is a huge market in Latin America for companies in the Smart Grid ecosystem, especially hardware and software vendors, and systems integrators.

Mobile, Wireless and Internet: devices, applications and services

Because of the rapid economic growth in Latin America, the number of people who own mobile phones and tablets has been increased dramatically. In fact, by 2015, majority of IP traffic will come from wireless devices, not wired ones and IP traffic is growing fastest in Latin America.

Traffic in Latin America will grow at a CAGR of 50 percent between 2010 and 2015. This means mobile operators in Latin America will have to upgrade the networks, which will experience severe stress in cities like Sao Paolo, Rio de Janeiro, Buenos Aires and Santiago due to the number of people on smartphones. They will have to add more backhaul – wired and wireless – to support the data traffic. The number of mobile applications on smartphones for social networking, shopping, social games, and entertainment will explode. Enterprises across a variety of industries from retail to banking to travel will have to upgrade their networks and processes to manage and benefit from the novel ways that their customers purchase and use their services.

There is a lucrative market in Latin America for companies that sell wireless equipment (Wi-Fi, microwave, LTE), systems integration services, security solutions, applications development tools, servers, enterprise software, mobile applications, and more.


Esme Vos (read bio)
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